Mastercard Adds a Crypto Consulting Service to Boost Cryptocurrency Adoption

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Mastercard adds a crypto consulting service to boost cryptocurrency adoption further.

Key Takeaways:

  • Mastercard said on Tuesday that its payments-focused consultancy service will be expanded.
  •  One of the new practices is devoted to “crypto & digital currency,” according to the business. 
  • Services include education, risk assessments, and bank-wide crypto and NFT strategy formulation.

The Crypto Consulting Service of Mastercard

Mastercard said on Tuesday that its payments-focused consultancy service would be expanded. According to the business, one of the new practices is devoted to “crypto & digital currency”.

The payments giant highlighted how it is “assisting banks manage the use of digital currencies,” noting that it is “helping banks handle the adoption of digital currencies.”

Mastercard’s digital currency consultancy services for banks and merchants include everything from early-stage education, risk assessments, and bank-wide crypto and NFT strategy formulation to crypto cards and crypto loyalty programme design.

“Mastercard has handpicked collaborations with digitally native enterprises that provide best-of-breed solutions in cryptocurrency,” according to the company.

Also, read: Mastercard Acquires a Crypto Analytics Firm

Furthermore, the payments firm “has assisted fintechs in expanding into new markets by assisting them with go-to-market planning and commercialization methods.”

In February of last year, Mastercard began integrating cryptocurrency onto its network. The company concentrates on producing cryptocurrencies, stablecoins, and central bank digital currencies-related products and services (CBDCs).

Mastercard and cryptocurrency exchange Coinbase teamed in January to make non-fungible tokens (NFTs) more accessible to the general public. As a result, customers will be able to purchase Coinbase’s upcoming NFT marketplace using their Mastercard cards.

Shambhavi Soni
Shambhavi Soni

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