Ubisoft is the First Major Video Game Publisher to Make In-Game NFTs Available

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Key Takeaways:

  • Ubisoft is the first major video game publisher to make in-game NFTs available.
  • The first Digits to be tested on Ubisoft Quartz will be compatible with a computer game called Tom Clancy’s Ghost Recon Breakpoint. 
Ubisoft Is The First Major Video Game Publisher To Make In-Game Nfts Available
Ubisoft is the First Major Video Game Publisher to Make In-Game NFTs Available

With the first-ever playable NFTs that gamers can collect and apply as in-game cosmetics, Ubisoft is breaking new ground in the video game business.

On Tuesday, the gaming company unveiled the new feature, claiming that the non-fungible tokens, termed ‘Digits’ by Ubisoft, will be the first “playable in a AAA game.” 

The first Digits to be tested on Ubisoft Quartz will be compatible with Tom Clancy’s Ghost Recon Breakpoint, a computer game. Players who have passed level five in the game can claim Digits of a rifle, helmet, and pair of tactical clothing starting December 9.

Ubisoft Quartz will be used to organize and distribute its playable NFTs. Digits can be obtained through Ubisoft Quarts and then used in various ways in video games. For example, it can be video game helmets, clothes, or firearms, which have unique serial numbers.

According to the publisher, these digits will be produced in limited editions, and each will be linked to the player names of all prior and current owners. Additionally, owners can sell these cosmetic game goods for cryptocurrency on third-party platforms.

Ubisoft also stated that the NFTs would be available only to Ubisoft players as part of the announcement. Additionally, users must have completed a certain level in the “Ghost Recon” video game to be eligible. For example, to obtain the NFT pants, gamers must have played for at least 100 hours.

Ubisoft’s Digits are held on the Proof-of-Stake blockchain Tezos, rather than the Proof-of-Work technology used by bitcoin. According to the business, this is a more environmentally friendly alternative for NFTs.

With this first batch, the idea is to focus on our most engaged users,” Baptiste Chardon, Ubisoft’s Blockchain Business and Product Director explained.

In a statement, Nicolas Pouard, VP of Ubisoft’s Strategic Innovation Lab, said,

 “Ubisoft Quartz is the first building stone in our ambitious goal for constructing a real metaverse. It won’t come to life unless blockchain’s early-stage gaming restrictions, such as scalability and energy consumption, are overcome.”

In a December 3 corporate post, Pouard also highlighted Ubisoft’s five-year vision of blockchain gaming, including play-to-earn models.

Ubisoft’s most recent fiscal year brought in $2.5 billion in revenue.

Chetna Prakash
Chetna Prakash

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