Superstar Tennis Player Naomi Osaka joins the crypto craze, becoming FTX Ambassador.

Key Takeaways:

  • Osaka, a four-time Grand Slam winner, has inked a long-term collaboration arrangement with FTX, as part of which she will focus on bringing women into the cryptocurrency platform and will lead and produce content.
  • Naomi Osaka has invested in FTX and will be compensated in cryptocurrency, according to the Bahamas-based cryptocurrency exchange, which is one of the world’s most valuable firms.
  • Over the last year, FTX, the owner and operator of crypto platform FTX.com, has raised funds at a quick pace. In January, SoftBank’s Vision Fund 2 invested US$400 million in the company, boosting the company’s worth to US$32 billion.

The four-time Grand Slam singles champion will concentrate on drawing more women onto the platform and into Web3’s potential. Osaka is known for advocating social justice concerns and boosting mental health awareness in addition to her record-breaking tennis career. Her advocacy for women to get in on the ground level of the quickly emerging crypto business is a natural continuation of her work to advance equality and culture.

Over the last year, FTX, the owner and operator of crypto platform FTX.com, has raised funds at a quick pace. In January, SoftBank’s Vision Fund 2 made a $400 million investment in FTX, boosting the company’s worth to $32 billion. “We’ve seen statistics regarding how few women are involved in crypto in contrast to other financial sectors, which parallels the imbalance we find in other markets,” Osaka explained 

“Cryptocurrencies were created with the purpose of making them available to everyone and removing entrance barriers. I’m looking forward to working with FTX to return to that purpose and to develop new ways to reach out to more people and further democratise the sector.”

Prior to investing in FTX, Osaka backed salad brand Sweetgreen Inc, which went public last year in New York. She also serves as an adviser to Disruptive Acquisition Corporation I, a special interest acquisition business founded by Patrick Mahomes and Robert Lewandowski.

Naomi Osaka, an international superstar, will be one of the first big female professional athletes to join FTX. Osaka is investing in FTX and will play an active role in the company in order to further cement its position as the world’s premier cryptocurrency exchange.

Osaka will also collaborate with FTX to artistically direct and produce content, with a focus on a worldwide audience due to Osaka’s Haitian and Japanese cultural heritage and background. furthermore, during the Miami Open, Osaka will wear the FTX emblem on her outfits for the first time. Finally, FTX will assist Osaka in continuing her involvement in the burgeoning cryptocurrency market, allowing her to engage in and trade the cryptocurrencies of her choice.

As part of the arrangement, Osaka will reportedly receive a stake in FTX as well as other payments.

The top-seeded tennis player has now entered American professional basketball star Stephen Curry, legendary quarterback Tom Brady, and his supermodel wife Gisele Bündchen in the company of American professional basketball star Stephen Curry, legendary quarterback Tom Brady, and his supermodel wife Gisele Bündchen.

“Just as FTX is at the forefront of crypto markets, we want to be at the forefront of social change,” said Sam Bankman-Fried, CEO of FTX. This collaboration with Naomi Osaka will help  achieve the aim of involving more diverse voices in the development of digital money and the Web 3.0. 

“I’m looking forward to collaborating with Naomi as we seek to educate those people and make a positive difference in the world.”

 Osaka will work to make the cryptocurrency sector more appealing to young women. She’ll be in charge of creating media for that group, emphasising its importance in the growing Web3 ecosystem. The ranked top female tennis player made a point in her statement about how few women participate in cryptocurrency. This kind of gender discrepancy, she argues, is reminiscent of inequality in conventional banking. As a result, she wishes to assist in the removal of access obstacles. Osaka hopes to “democratise” the crypto world by taking on the role of an FTX ambassador.

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Dhirendra Chandra Das