Key Takeaways:
- Crypto.com extends its partnership with Formula 1: becomes the title sponsor of the international event.
- Fans will get an exclusive view of the tracks.
- The CEO of Crypto is ready to experience new adventures from this partnership.
Miami is all set to host the fifth round of this season’s Formula 1 race from May 6 to 8. It is the city’s debut, and the race will be held at the Miami Dolphins NFL team’s hub, the Hard Rock Stadium.
Last year, the fastest-growing crypto platform, Crypto.com, became the inaugural partner of the new Sprint series of 2021. This year, they are extending their partnership for nine months, and Crypto.com has been introduced as the new title sponsor.
This partnership comes with a special treat for the fans as they will have access to 360 degrees of the track and a complete view of Turn four from the hospitality region known as the Crypto.com terrace. In addition, the fan zone at the centre of the stadium will also hold the branding of their sponsor.
The Senior Vice-President of the Miami GP, Jeremy Walls, said, “We are excited for our long-term title partnership with Crypto.com. We share their commitment to innovation and will apply those high standards to the fan experience at the Formula 1 Crypto.com Miami Grand Prix.” In addition, he is looking forward to growing together in this international event.
The co-founder and the CEO of Crypto.com say, “Building on our global partnership with Formula 1, we are thrilled to be the first commercial title partner of the Formula 1 Crypto.com Miami Grand Prix in the city that is fast becoming the crypto centre of the U.S.” He further stated that racing directly aligns with what they deal with, i.e. Technology and innovation. Therefore, he is thrilled to create something new at the “intersection of Web3 and F1 racing.”
